Red Soles Aren’t Made for Walking

Many fashion brands popular in Europe are often the target of counterfeiting. The laws of the European Union and several member states provide effective measures for combating counterfeits in the fashion field, writes Dr. Holger Gauss in an editorial for the magazine Landslide. The magazine is published by the American Bar Association (ABA) an targets more than 25.000 attorneys practicing in intellectual property law. Gauss argues that the fashion industry can protect not only trademark infringements but also shapes, arrangements, and colors.