Grünecker is frequently recommended in the fields of trademark and competition law. It represents many German and international branded companies and has built up an efficient proprietary business in this segment, writes the Juve Editorial Team in the 2017 manual. Its optimized structure helps the law firm to proceed more cost-effectively and at once better serve the needs of its prominent international clientele, says the Juve Editorial Team. One partner concentrates quite consistently on advising start-ups on IP law matters. The law firm also provides intensive advice on areas adjacent to the world of IT. The partners Prof. Dr. Maximilian Kinkeldey (“Very good at negotiating settlements and bringing parties together”) and Dr. Nicolás Schmitz are frequently recommended.